Franchise Opportunities

Why USA Insulation

More than 65 percent of American homes are under-insulated by today’s minimum standards.

Inadequate Insulation

Lacking the appropriate level of thermal insulation, a home can feel chilly and drafty in the winter and too warm in the summer. Under these conditions, adjusting the thermostat doesn’t increase our comfort nearly as much as it sends our utility bills soaring. Yet surprisingly, more than 65 percent of American homes are under-insulated by today’s minimum standards. In fact, according to the U.S. Department of Energy, only 20 percent of the houses built before 1980 are considered well insulated. Incredibly, many homes have no insulation at all, due to the fact that building codes didn’t require insulation prior to the mid-1970's.

Rising Energy Cost

The U.S. Department of Energy (DOE) has determined that 44 percent of the average homeowner’s utility bill goes for heating and cooling costs. And it’s going up. Estimates from the federal Energy Information Administration indicate that in the winter of 2006, households using natural gas paid an average of 35 percent more, and those using fuel oil averaged a 23 percent higher bill. According to the DOE, adding insulation is one of the most cost-effective means of saving energy and improving comfort.

Demand for Insulation

The high cost of heating is a primary force behind today’s skyrocketing demand for insulation. Experts predict a market growth of nearly five percent per year through 2010, pushing industry figures to $9.8 billion. As the market continues to grow, replacement uses will outpace new home insulation in the residential segment. USA Insulation is well positioned to serve this market, using top quality fiberglass and foamed plastic insulation, the two products that dominate the $7.7 billion U.S. insulation industry.

Unique Opportunity

The Residential Retrofit Market is an untapped market being occupied with small local insulation companies throughout. USA Insulation is the only National Residential Retrofit Insulation Company with a proprietary product. With the high residential energy costs and the need for older homes to become energy efficient, USA Insulation is poised to become the dominant force in the Residential Retrofit Insulation Market. Our process and products set us apart from our competition and our track record reinforces it.